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Wednesday, June 8th, 2005

Product Management – The changing Face of a Profession (Panel)
(Product Management Experience Series)

A panel will discuss the state of the Product Management profession and the trends shaping it going forward. The panel discussion will center on the following topics:

  • How outsourcing and off shoring is impacting product management (will you have a job tomorrow?)
  • What is the role of product management in servicing?
  • What is the product manager’s role in the product life cycle?
  • How are alliances and codevelopment utilized, and what is the future in this area for product management?
  • What are the current responsibilities of product managers and what changes are expected in the future?

Results from the recent NJ/NY Product Development and Management survey will also be
shared during the discussion.

Panel Moderator

Judy Iskovitz, NY Metro PDMA VP of Academic Relations and Product Management Educator and Mentor, Optimal Business Performance, LLC

Panel Members

Ann Bukawyn, VP of Licensing, Liz Claiborne

Michael J. Iandolo, Vice President Product Management, Lucent Technologies

Keith W. Kaplan, Director, Product Development, Comtex News Network

Stephen Smith, Senior VP of Product Management and Marketing, Medsite

Saquib Hyat-Khan, CEO, Financial Ecosystems


Event Logistics

Time :     6:30 - 9:30PM                  Date : Wednesday, June 8th, 2005
Location: Student Center, Room 419, Montclair State University, NJ

Dinner :   Deli Buffet                        Format: Networking / Presentation / Networking
Cost :     $25 - PDMA, $30 - Non-Member, $15 - Student

             Early-Bird (until June 1st): $20 / $25 / $10
PDH :      2 PDH

Register

Event Flyer

Directions to the Montclair Campus

When you arrive at MSU, follow the main road through the campus to the Red Hawk Parking Deck (it will be on your right). We suggest that you park there; the police ticket illegally parked cars. From the parking deck, you may either walk or take a free shuttle bus to the student center.

The shuttle stops right outside the parking deck about every 10 minutes. There are a number of different bus routes, so ask the driver if they will be going to the student center before boarding. The ride will take about 10 minutes.
To walk, print out a copy of the campus map

It is about a 10 minute walk from the Red Hawk parking deck (PG on the map) to the Student Center (SC on the map). Walk up the hill from the parking deck and turn left at the theater (TH on the map), walk 5 minutes or so and then walk around Partridge Hall (PA on the map) to reach the Student Center.

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Judy Iskovitz, NY Metro PDMA VP of Academic Relations and Product Management Educator and Mentor, Optimal Business Performance, LLC

Judy Iskovitz's 22 year career spans product management, systems engineering, marketing, and consulting. Her success and experience is exemplified in the results she achieved in her career at AT&T, Lucent Technologies, and Avaya. Her focus on full-stream life cycle management and business operations enabled her to drive dramatic revenue growth and bottom line profitability improvement for the products she managed. Her attention to the people dimension was integral to that success.

As Director of Product Management, she was responsible for professional development and mentoring of scores of product managers. Judy's experience was enhanced through her participation in international business and marketing leadership programs through Duke University and Indiana University in the United States, France, and China.

Judy Iskovitz is currently President of Optimal Business Performance, LLC. specializing in helping businesses improve the financial and market health of their products and services.

Ann Bukawyn, VP of Licensing, Liz Claiborne

A 1980 graduate of Mount Vernon College (George Washington University), with a degree in Marketing and Interior Design, Ann Bukawyn has been with Liz Claiborne, Inc. for just over 15 years. Having started her career in advertising at BBDO working on consumer products’ accounts for three years, Kayser Roth Hosiery, Inc. hired Bukawyn to help launch their newly licensed Liz Claiborne leg-wear collections. She worked in design, merchandising and sales for five years.

In 1989, Liz Claiborne, Inc. brought her in-house as Brand Manager for their non-apparel division where she rose to Director of Design and Merchandising for Jewelry. Bukawyn expanded her brand management experience by joining the Licensing Division in 1995 and after assuming various assignments was appointed Vice President in late 1999.

She currently oversees the licensing of the following brand portfolio: Ellen Tracy, Dana Buchman, Sigrid Olsen, Laundry by Shelli Segal; Juicy Couture, Lucky Brand, ENYCE, Crazy Horse, Villager, First Issue, Axcess as well as Liz Claiborne, Villager and Sigrid Olsen Home.

Michael J. Iandolo, Vice President Product Management, Lucent Technologies

Mike Iandolo is CDMA Product Management Vice President for Lucent Technologies’ Mobility Solutions. Mike has 25 years of experience in the global telecommunications industry. In his current position, Mike is responsible for the product line strategy and market development for Lucent’s wireless infrastructure equipment based on the Code Division Multiple Access (CDMA) standard. Mike is driving business growth through: Product P&L, including technology and investment decisions; New Product Introduction, including product marketing, release management and market introduction; and Product Operations, including pricing, cost reduction, demand planning, and lifecycle management. Before assuming his current position, Mike served as Executive Director of CDMA Product Management for Lucent Technologies where he was responsible for product definition, development, and production.

Throughout his career at Lucent, Mike was Executive Director of AirLoop Product Management & Marketing and led the successful introduction of the first commercial AirLoop product, winning major contracts in Poland and Saudi Arabia. Mike has led several new business ventures for Lucent in international military communications and electronic fingerprint identification systems; and led various R&D organizations where he directed the development of advanced technologies for special US government customers.

Mike received his MS Degree in Biomedical Engineering from Carnegie-Mellon University and his BS Degree in Electrical Engineering from Villanova University.

Keith W. Kaplan, Director, Product Development, Comtex News Network

Keith Kaplan is currently Director of Product Development at Comtex News Network, where he heads up product development and marketing for the company's family of news and news-related products.

Prior to Comtex, Keith served in senior product management positions in a variety of technology and media companies including Reuters, Multex and BuzzCompany.com. Products launched and managed by Keith range from pre-IPO startup new ventures to high-pressure, high profile financial industry offerings like TheMarkets.com and Reuters Knowledge.

A graduate of Stanford University with a BA in English Literature and NYU's Stern School of Business, where he received an MBA in marketing, Keith currently resides in Ramsey, New Jersey.

Stephen Smith, Senior VP of Product Management and Marketing, Medsite

Steve Smith is Editor-in-Chief of Medsite, a leading provider of online marketing and education products. His role encompasses product design, client and customer satisfaction, and sales and marketing effectiveness. After joining the company in late 2003, he spent 2004 redesigning, restaffing, and relaunching Medsite’s Continuing Medical Education product line. The result was a 200% increase in sales, a 300% increase in client, and improvements in margins and development cycles. The new product was awarded Frost & Sullivan’s “Product Innovation of the Year Award.” Steve is now focusing on achieving similar improvements for the company’s other product lines.

Prior to Medsite, Steve co-founded and created Medscape, WebMD’s service for health professionals and the world’s most-referenced professional medical resource.

He has served as a product and sales consultant to the medical publishing, education, and communications industries.

Steve has a bachelor in medical science from the University of Oklahoma and is pursuing a masters in distance education from the University of Maryland. He has been published in Information Today, Pharmaceutical Executive, and other industry and professional publications.

Saquib Hyat-Khan, CEO, Financial Ecosystems

Saquib Hyat-Khan is the founder and chief executive officer of Financial Ecosystems. He is responsible for managing the company, formulating and executing long-term business strategies, and for all interactions with clients and investors in North America, Middle East, Africa, Caribbean, Central and South America.

Mr. Hyat-Khan's consulting focus centers on:

  • Business Strategy and Planning
  • Product Development
  • eCommerce and eBusiness Solutions
  • Revenue Enhancement Strategy
  • Client Relationship and Support Management
  • Alliance Evaluation and Merger Integration

Mr. Hyat-Khan's leadership philosophy and professional experience personifies Financial Ecosystems' commitment to delivering the highest quality services to its clients around the world – combining strategy with technology and insight with action.

Mr. Hyat-Khan has significant experience as a member of Financial Ecosystems' senior management team. Prior to becoming CEO of Financial Ecosystems, he was the Vice President and Group Product Manager of the Global Treasury and Client Access division at JP Morgan Chase Bank Co.

Previously, Mr. Hyat-Khan led multiple regional and global product initiatives as a Vice President at Citigroup where he had overall product management responsibility across a range of financial solutions serving corporations and small businesses in multiple industries. He began his career in banking and finance upon graduating from the management training program at American Express Bank Ltd.

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